Building Your Fitness Brand

fitness brand

As a fitness enthusiast, you will no doubt have found that exercise and physical activity in some shape or another have enriched your life. You may be so passionate about this that you now want to become a fitness professional so that you can help others enjoy the positivity that you have experienced. That is […]

Location and function of the heart

The heart is a muscular pump that sends blood around the body. It sends oxygenated blood to the body tissues and deoxygenated blood to the lungs . The location of the heart It is about the size of clenched fist and located behind the ribs and sternum, just left of centre.

Neuromuscular sensory organs

The autonomic nervous system has neuromuscular sensory organs that gather information and inform the central nervous system about the bodies position, muscle tension and muscle length. Joint receptors Located in the ligaments and joint capsule, info the central nervous system about the position of the body. Muscle spindles Located in the muscle belly and inform […]

The first steps to becoming a fitness instructor

Are you looking to find a role in the fitness industry? Whether you are looking to becoming a class instructor or work as a personal trainer, here are the first steps that you can take. Do the research The first step on your path to becoming a fitness instructor is to do the necessary research. […]


Creating great content for your PT business won’t do much for your brand, or drive many enquiries,  if it isn’t reaching the right people! Fortunately, there are numerous ways to find your audience –  here are three quick wins you should explore today! CONNECT WITH YOUR INFLUENCERS An influencer is an individual who has the power […]


A bad first impression will lose you more business than any other factor! Despite this – business owners spend almost no time time cultivating a great first encounter with their customers. I don’t mean a personal impression here  – eye-contact, firm-handshake, punctuality etc… –  rather, the far more important impression people have of your brand when […]

How to Shine as a Personal Trainer

There’s so much competition! Why would anyone want me to be their trainer? Maybe working on your communication skills, emotional and social intelligence might just be the key. Not all Personal trainers are equal However, successful personal trainers all have certain traits in common. It isn’t hard to picture this person. They are ALWAYS smiling […]


Are you looking for ways to generate strong leads for your PT business? There is a really simple way to make a huge impact. The answer is Micro-Influencers. What is a micro-influencer? A micro-influencer is a social-media user that has attracted of following of between 1,000 and 10,000 people. They are no longer mere consumers […]