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Why is HYROX becoming so popular, and what can personal trainers and gym owners learn from its success? In the latest episode of the Storm Fitness Academy Podcast, I caught up with Matt Lambert, owner of Hove Fitness Club, owner and head coach of Hove Hornets Running Club, and an experienced personal trainer who also […]

What does it really take to build a successful and rewarding career in health and fitness? Is it qualifications, technical knowledge, confidence, or something else entirely? I recently sat down with Andi Dunstan, Operations Director at Chanctonbury Community Leisure in Storrington, to draw on his 35-plus years of experience in the leisure industry and explore […]

Have you ever felt like you’re doing everything right with your fitness, but suddenly nothing seems to work anymore? You’re eating well, exercising regularly and following the same routine that kept you fit for years. Yet you’re gaining weight, feeling exhausted, struggling to recover and wondering what’s gone wrong. For many women, this becomes a […]

After our sprint workshop at Withdean Stadium, I sat down with Toby Harries for a quick chat before we headed off for a well-earned pint. There had been plenty of smiles, plenty of energy and, in my case, plenty of heavy breathing. But the session also gave us a lot to think about as coaches. […]

Most people who are serious about their fitness spend a lot of time thinking about their training programme. How many sets should I do? What rep range is best? Should I train four days or five? Should I add another interval session? Do I need to change my exercises? These things matter. But there is […]

When people think about getting fitter, walking rarely gets much attention. Running gets Strava screenshots. Strength training gets impressive before-and-after photos. Hyrox gets people pushing sledges around warehouses in very little clothing. Walking? You put your shoes on and go outside. And perhaps that is exactly why we underestimate it. Walking is simple, accessible, relatively […]

Introduction “You can’t out-exercise a bad diet.” It is one of those fitness phrases that gets repeated so often it almost becomes background noise. And, to be fair, it is true. But it can also sound blunt, judgemental, and a little bit smug if it is delivered badly. For Personal Trainers, this matters. Because when […]

Many people start exercising with two goals in mind: “I want to lose fat.” “I want to build muscle.” The question is whether these goals can happen at the same time. For years, fitness enthusiasts were told they had to choose. If you wanted to build muscle, you needed to eat more calories and accept […]

Most people think results come from finding the perfect workout. The perfect exercise. The perfect training split. The perfect programme. But in reality, the vast majority of successful training programmes have one thing in common: They apply the principle of progressive overload. Whether your goal is building muscle, getting stronger, improving fitness, running faster, or […]

High cholesterol is one of the most significant contributors to cardiovascular disease in the UK. According to the NHS and the British Heart Foundation (BHF), raised cholesterol levels play a major role in the development of coronary heart disease, stroke, peripheral artery disease and vascular dementia. With cardiovascular disease remaining one of the UK’s leading […]