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So many places to be seen So many things to say So many wrong ways to say them So many ways to waste money So little time Marketing a small business can be a minefield! On one hand, it’s now so easier than ever to reach your audiences (thanks to mobile phones and social channels) […]
Supersets involve performing two different exercises back-to-back with little or no rest in between. There are typically two key variations of this resistance training system. Supersetting exercises of the same muscle or muscle group Supersetting agonist and antagonist exercises Supersetting upper and lower body exercises Supersetting exercises to create one exercise that targets the whole body […]
As a fitness professional, an understanding of how to promote your fitness brand is really important. As I have discussed before, building a business is not like the movie Field of Dreams, the words ‘If you build it they will come” does not apply to business. So you need to actively seek out new customers […]
The mechanisms underpinning the connectedness of physical exercise to mental health and wellbeing are complex and multi-layered. In a previous article, I looked at the brain and the physiological changes that take place. In this article, I’m going to discuss the psychological side of things and how the chemical changes induced by exercise, go on […]
Although working as a personal trainer or coach is very rewarding, our income is usually restricted by the number of hours we are prepared to work and how much we can charge for the hour. Trainers and coaches can have a more lucrative business doing what they love if they also earn a passive income. […]
When I qualified as a PT in 1999 I was full of enthusiasm but I didn’t really know what to do next. There wasn’t any post-graduate support. I had to figure everything out for myself which meant I made loads of mistakes and my progress in the industry was very slow. Although my CV looks […]
These days building a website for your business is really very simple. There are plenty of platforms out there that are so user friendly that a complete beginner can have their website built and live within a few hours. However, not everyone knows how to build a great website, and a great website can be […]
As a newly qualified personal trainer purchasing personal training equipment can be a real challenge, especially after forking out for your course fees and training manuals. However, there are some great low-cost items out there that won’t break the bank! So here are my top 5 Items Every New Personal Trainer Should Own. Personal Training […]
Goal setting is great for providing a training focus and motivation. Athletes use goal-setting to ensure they prioritise the right training programme and exercise prescription for improved sports performance. However, do non-athletes need goals? What if you just like training? Should you train without a goal? Before I answer that let’s first investigate why we […]
Many of you have been finding out recently that it is entirely possible to exercise in your own home. There are many reasons you may need to plan your own home workout. Your in lockdown and can’t access your gym anymore You may not have childcare You may want to add some variety to your […]